The Denmark Pavilion – Paris 2024 Olympics

Exhibition architecture, concept development, content creation, project planning, implementation
500 m2
VisitDenmark, Lendager Group, Danish Ministry of Industry, Business and Financial Affairs, and Realdania

For 17 days during the Olympic Games in Paris 2024, visitors from around the world can explore The Denmark Pavilion by Maison du Danemark and Frederik’s Church in the heart of Paris. Here, visitors can immerse themselves in the everyday wonders of Denmark.

BRIQ has engaged in an extensive collaboration with VisitDenmark not only designing the exhibition architecture, but also in the concept development and content creation with a primary focus on quality of life.

The pavilion is to become a cultural hub and meeting place where visitors can gain insights into the work methods and products of innovative Danish companies working with new sustainable solutions. The aim is to invite exploration, bring entertainment, and spark a dialogue on forward-thinking ways of dealing with problems of today. All, while strengthening the global awareness of Denmark, highlighting forward-thinking solutions within design, food, green transition, and health.

Furthermore, BRIQ is curating and planning a cultural program of concerts and talks to take place during the Olympics, as well as curating and co-developing 3 video installations for the exhibition.

The Denmark Pavilion warmly welcomes everyone from July 26 to August 11, offering free entry every day from 11 a.m. to 10 p.m.

 Dates: 26 July – 11 August

Location: Maison du Danemark, 142 Avenue des Champs-Élysées

Open to the public

Free entry

Daily opening hours: 11 am – 10 pm