Boston Consulting Group

For Boston Consulting Group’s new headquarter, BRIQ was lead designer. We took part in transforming more than 10.000 m2, as the old historic red warehouse in the old district of Carlsberg Byen was turned into a contemporary consulting house.

Boston Consulting Group understood the value and attraction for their employees by relocating into the vibrant new neighbourhood of Carlsberg. By applying essential mechanisms from the urban context, BRIQ wanted to unlock the potential of the office as a second home. A place where hybrid work spans from focused and enclosed, to open and interactive. The surrounding public space interacts with its restaurants, shops, and public life has therefore become part of the work-life experience.

The plan includes a diverse set of spaces that caters to different work methods, from solo work and collaboration to tranquil areas, to lively social zones, and even a dedicated library space. The design aims to cater to hybrid work for both virtual and physical work environments.⁠

As a part of the design process, BRIQ engaged in an extensive process of co-creation with the client. This resulted in many bespoke solutions to accommodate the specific needs of BCG employees as well as living up to the constraints set by the listed building.

The project addresses sustainability by approaching all inventory and furniture as high quality pieces made of natural material that lasts long, patinates beautifully and where the obvious and natural choice is to maintain and repair. Furthermore, all wood is FSC certified. By locating the office in Carlsberg Byen, employees and guest also benefit from having excellent access to public transport and the famous Copenhagen bike infrastructure, securing sustainable mobility choices.

The project received a nomination for “Årets Arne” (Danish Architects Association’s Project of the year award), 2024.